Future Stores 2018

May 16-May 17, 2018

Hilton London Tower Bridge

Contact Us: 44 0 (20) 7368 9894

Whitepapers and Reports

Benchmarking Report: Forging the Store of The Future

Forging the Store of The Future 
Key findings include:
  • One of the main challenges for digitalisation is, probably not very surprising, lack of collaboration from teams and resistance to change
  • For 64% of retailers, their in-store budget will increase next year 
  • Almost half of the retailers are still working on achieving a customer-centric approach when it comes to store design 

From Online To Instore

The way we shop has changed radically over the last ten years.

Retailers have moved from a single channel existence, mainly bricks-and-mortar stores and mail order catalogues, to multiple channels. The customer journey is no longer a linear path; the challenge for both retailers and brands is to keep up with a consumer whose shopping journey stops and starts, moves from online to mobile to the storefront and back again.

We surveyed 200 European retailers how they're dealing with this change and the challenges they face.