Main Day 1 Transforming In-Store CX
Tuesday, May 19th, 2020
Ø How can you select the best locations for new store launches to generate the greatest footfall from your target consumers?
Ø What digital tools can you equip your store associates with to provide them with a holistic customer view and enable them to personalise the customer conversation?
Ø How to introduce an in-store app to enhance the bricks and mortar experience and offer additional insights from digital
Ø The ‘in-stock’ focus: How can you best track your online and in-store inventory to best guide your shopper’s customer journey and enable them to achieve their shopping goals?
Ø How to connect your online USPs with your in-store offering to provide a frictionless journey for your customer
Ø How can you utilise technology to enable relevant post-sale communication that brings your customer’s back for more?
Ø How can you make lasting, emotional connections with customers by shifting the focus from channel specific KPIs to customer centric strategies?
Ø Sharing lessons learnt and practical insights into our journey: what are the key factors of customer centricity?
Ø What shifts in technology, business and culture are required to create true customer centricity?
Ø What is the best way to extract actionable insights from customer data and translate them to build a customer centric vision for your business?