Main Day 2 Creating Value-Add Experiences
Wednesday, May 20th, 2020
Ø How to re-think your store to move away from transactional activities and turn it into an experiential space that encourages brand loyalty
Ø How can you turn your physical stores into retail destinations that embody and promote your brand values?
Ø How can you increase agility in a legacy business to launch new bricks and mortar concepts at pace and compete with other consumer attractions?
Ø How can you determine which key assets of a stores deliver the greatest experience from a consumer’s perspective?
Ø Making multi-sensory experiences: How can you build customer concepts that appeal to the different senses and influence shopper behaviour?