Chris Field (Past Speaker)

Chris advises technology companies on how to sell into retail and the global consumer industries. He run’s a network of 8,000 senior retailers, manages the recruitment of international retailers to major conferences in the US and Europe, and runs a number of vendor communities.

Chris published a report on their development of a new sales and marketing model that better reflects the changing way retailers and brands chose, buy and implement technology. Chris believes that the technology industry needs to get better at promoting the value of its solutions, in order to secure higher investment and improve its influence.