16 - 17 May, 2018
Hilton London Tower Bridge
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Whitepaper & Video Center
Benchmarking Report: Forging the Store of The Future
Forging the Store of The Future Key findings include:One of the main challenges for digitalisation is, probably not very surprising, lack of collaboration from teams and resistance to changeFor 64% of retailers, their in-store budget will increase next year Almost half of the retailers are still working on achieving a customer-centric approach when it comes to store design
From Online To Instore
The way we shop has changed radically over the last ten years. Retailers have moved from a single channel existence, mainly bricks-and-mortar stores and mail order catalogues, to multiple channels. The customer journey is no longer a linear path; the challenge for both retailers and brands is to keep up with a consumer whose shopping journey stops and starts, moves from online to mobile to the storefront and back again. We surveyed 200 European retailers how they're dealing with this change and the challenges they face.
Changing Face of the Retail Experience
In Q2 of 2017 WBR Digital surveyed 100 senior executives at major UK retailers on behalf of VoucherCodes. The research prioritised large multi-channel retailers from a wide variety of verticals, including: fashion, luxury, sports, homeware, DIY, and consumer electronics.Respondents to the survey were Heads or Directors of eCommerce, Retail, Omnichannel, Multi-channel or Digital. The survey was conducted by appointment over the telephone. The results were compiled and anonymised by WBR Digital and are presented here with analysis and commentary by WBR Digital and VoucherCodes.
The Innovation Briefing
The retail store is enjoying a renaissance. Finding new and innovative uses for the retail is a huge priority for retailers. We spoke to leading retailers to discover what they were doing to engage the customer.
Upgrading Bricks and Mortar
Leading up to Future Stores 2018, we surveyed 103 Heads of Digital and In-Store Development from some of the world’s top retailers to find out how they’re taking advantage of technology to empower store associates and create captivating in-store experiences.