Future Stores 2018

16 - 17 May, 2018

Hilton London Tower Bridge

Contact Us: 44 0 (20) 7368 9894

David Blakeney

Director of Store Development
House of Fraser


9:20 AM Panel Discussion: Building communities around stores: How can you launch stores based on consumers’ wider lifestyle to create retail experiences that perfectly fit into their day-to-day choices?

  • Creating social stores: How can you craft store concepts that engage with shoppers on an emotional level to build lasting relationships?
  • How to implement experiences in retail that evoke psychological and emotional reactions from customers and drive deeper connections
  • Moving away from commercial KPIs: How can you measure the true impact of your store based on fulfillment levels of customer wants and needs?
  • How can you integrate more social elements into your store offering and increase your role in generating the surrounding community?


Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda