Main Day 1 Transforming In-Store CX
Tuesday, May 19th, 2020
Ø How can you select the best locations for new store launches to generate the greatest footfall from your target consumers?
Ø What digital tools can you equip your store associates with to provide them with a holistic customer view and enable them to personalise the customer conversation?
Ø How to introduce an in-store app to enhance the bricks and mortar experience and offer additional insights from digital
Ø The ‘in-stock’ focus: How can you best track your online and in-store inventory to best guide your shopper’s customer journey and enable them to achieve their shopping goals?
Ø How to connect your online USPs with your in-store offering to provide a frictionless journey for your customer
Ø How can you utilise technology to enable relevant post-sale communication that brings your customer’s back for more?
Ø How to introduce interactive digital concepts to create memorable shopping experiences
Ø The Holy Grail of personalisation: How to introduce bespoke store spaces, personalised technologies and turn your store associates into customer service experts to reinforce your high street presence and compete with online players
Ø How can you trial new customer concepts in local stores to develop new customer services for your omnichannel strategy?
Ø Succeeding in ‘phygital’ retail: How to leverage workforce technology to achieve a unique customer view and enable them to reach their shopping goals
Ø How to reduce transaction time to allow valuable interactions with in-store advisors that builds customer loyalty